Suzi Quattro Sportive (Northants)

Is it called the Suzi Quattro sportive because it starts in Devil Gate Ride, Wollaston, Northampton?. 

Or is it because there are 4 feed stations, each serving a different type of pizza?

Or is it because the broom waggon is an Audi Quattro?

Or is it because the route is goes through 4 counties; une deux trois quatre.

http://www.justracinguk.com/event/quattro-cyclosportive